PNEUSGOM
Co-Founder · 2010 — 2012 · Guadeloupe
Web development and process automation for a tyre business in Guadeloupe.
What it is
An online tyre business for the French overseas territories — car, motorbike and truck tyres sold online and fitted locally, in markets where the mainland e-commerce players simply don't ship.
What I did
- Co-founded it and built the digital side: the website, and the automation around ordering and stock.
- Ran the project and the marketing strategy.
What came of it
Sold to a local franchise for more than €1 million. It has since grown well past what we built — PNEUSGOM now runs across Guadeloupe, Martinique, Guyane and Réunion with over 45,000 tyre references and its own fitting network. My first real exit, and the one that proved a small island market with a proper digital operation beats a large market with none.